UltraViolet Live is IRHC's second marquee event. It is NYU's school wide talent competition with over 700+ students in attendance. For the marketing, I wanted to showcase all the different talent that NYU has while also keeping it cohesive. So, I created a series of posters to help build hype and awareness around the event. I also created a series of animated videos to help promote the talent as well as the celebrity judges.
Made using: Adobe Illustrator, Photoshop, and After Effects.
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/f7677f8c-0df6-47eb-8789-30eca2e4a2e6_rw_1920.jpg?h=d80550ccd2a3ee97e28d411a86513716)
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/00c0f56c-fb44-4eb4-bc38-1e1220cabd97_rw_1920.jpg?h=a2734c719ff170c42ba89fc430ffca24)
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/53642f03-11a8-4433-9b3f-b4b08ae374b8_rw_1920.jpg?h=051fecd43e30a5abff00869ee45fc245)
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/e4ad9051-0534-46b4-892c-4b27ece825a2_rw_1920.jpg?h=f345a14f7d40c3c4a6371f7f9f3215ac)
UVL Poster Series
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/7729c1a9-f9c0-41ab-b430-05abe2c5d8cf_rw_1920.png?h=6445f08bc543d05b7c79c0e9a12ba779)
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/f8dc0c02-b715-4c03-aad1-815cead5aaa6_rw_1920.png?h=977602edd6848d9b5fb42214526073b1)
UVL Postcards
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/fd447b79-d6a6-40ca-a280-f01a81134756_rw_1920.png?h=cb6cdde8c94149ea79438a623dbaf68c)
![](https://cdn.myportfolio.com/e39b78a5123310228ead38e0d4e29f2d/6c12147b-8ea9-4aba-9660-bf91d4f44fc4_rw_1920.png?h=b683021781e207b70bf696a4f681d1ae)
UVL Program